School’s out, and summer is here. Now is the time for cookouts, summer vacations, and summer sales events. If you manage a retail store, shopping center, or mall, chances are that you’re looking for ways to invite shoppers to your business. Have you considered adding EV charging to your retail store or mall’s parking? Here are three ways that your store can benefit from making this smart move.
EV Charging Stations Are Environmentally Friendly
As a business owner and retail manager, it is up to you to ensure that your environment is clean and safe. Not only do you want a tidy store environment so shoppers can find what they’re looking for, but you also want a safe outdoor environment. Electric cars promote clean air near your business. Adding electric car charging stations in your retail parking is a simple and visible way to show that you care about the environment. Your clients, employees, and visitors will be able to charge their electric vehicles with ease. Over time, as more of your customers and employees drive electric cars and plug into the charging stations at your retail store, you will have less air pollution near your business, making it a healthier place to visit.
EV Charging Stations Drive Traffic & Promote Customer Loyalty
The installation of EV charging stations outside your retail store will attract new customers to your business and encourage existing customers to come back. As of December 31, 2017, there were an estimated 20,178 EV public and private charging locations in the United States, with 17,526 (86.9%) available to the public. And now, according to the US Department of Energy’s Alternative Fuels Database, there are currently over 45,900 public and private charging locations. When you buy a networked EV charging station, such as the SemaConnect Series 6, you put your business on the map. EV drivers can search for charging stations on maps such as Google Maps, PlugShare, or SemaConnect, and they will find information about charging at your business. When a customer needs a charge, they are likely to purchase more products and services from your store while they wait for their vehicle to complete charging. With time, your business will slowly become the EV driver’s preferred retailer because they will simultaneously able to charge their car and stock up on your products.
EV Charging Stations Provide a Cost-Effective Solution
Depending on your business, EV charging stations can help support your employees and cut down overall costs. Employees who own electric cars but do not have access to charging amenities at home can plug in at work. This employee benefit can encourage employee retention and ensure that no one is late to work because they had to get gasoline. If you are a retailer with a corporate fleet, you can drastically cut your operational budget simply by switching to electric vehicles. After all, electric vehicles are cheaper to maintain and cheaper to “refuel.” Your electric vehicle charging stations can help you reduce the costs of replacing new team members and refueling your company’s vehicles.
Summer is the most popular time to buy EV charging stations. Ready to join the growing retail trend? Request your quote today for smart EV charging stations!